Weekend taste trail — chilled beverage
Host conversations logged across 18 stores with stable POS integrity through a three-week wave.
Campaigns we have taken to the floor
A thematic look at recent shopper engagement work — banners, categories, and the outcomes field teams could verify.
New SKU shelf story — personal care
Journey map identified two quiet dwell zones; display kit redesigned for humidity-prone entrance adjacency.
Festival sampling calendar — snack brand
Sampling protocol shortened for peak hours; field support corrected placement drift within 48 hours.
Manager briefing pack — household care
Incentive tied to photo audits; display compliance held above briefing targets through the full month.
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